Resume
Zack Warren
Engineering Leader · Platform Builder · AI-Assisted Development
Engineering leader with over a decade of experience building data-driven platforms at the intersection of media, advertising, and analytics. Architected and shipped two production SaaS platforms unifying ad spend, attribution, and revenue data across Google, Meta, YouTube, Microsoft Ads, and other major channels. Equally comfortable setting architectural direction, hiring and growing engineers, and writing the first commit.
Experience
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Aug 2021 – Present
Director of Development · Max Connect Digital
Draper, UT
Own engineering strategy, architecture, and delivery for the firm's internal SaaS platforms; partner with Operations, Finance, and Account leadership on roadmap and prioritization.
- Architected and built Kudos, the firm's unified marketing-attribution platform unifying spend, performance, and conversion data across Google Ads, Meta, YouTube, Microsoft Ads, and other channels. Now the system of record for $65M+ in annual managed media spend across 250+ accounts; reduced client reporting time by 70%.
- Designed and built MaxDB, the firm's internal BI and revenue platform, replacing spreadsheet-based forecasting and commission accounting across Finance and Account Management. Powers quarterly business reviews and revenue planning for 250+ clients.
- Established the engineering hiring rubric, 30/60/90 onboarding, CI/CD pipeline, and code-review standards, reducing post-release defects by 40% and shortening release cycles.
- Led adoption of LLM-assisted engineering across the team, building internal tooling, custom Claude Code skills, and MCP server integrations that drive measurable productivity gains and shape the firm's AI strategy.
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Dec 2020 – Jul 2021
Senior Software Engineer · Max Connect Digital
Draper, UT
Hands-on engineering on the firm's internal SaaS platforms. Promoted to Director of Development within 12 months.
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Jul 2020 – Jan 2022
Co-Founder · Schematik
Salt Lake City, UT
Co-founded a development agency offering custom website, SaaS, and mobile application development, plus development consulting and codebase audits.
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May 2020 – Dec 2020
Senior Software Engineer · MRM // McCann
Salt Lake City, UT
Shipped enterprise-grade apps for Cisco, including an interactive Olympics map and a video content platform for live productions and pre-recorded media, working across Vue.js and React.
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Oct 2018 – May 2020
Director of Development · Fluid Advertising
Bountiful, UT
Led engineering and managed a team of frontend and backend web developers.
- Led Laravel and Vue platform rebuilds for 20+ client projects.
- Introduced version-control discipline, structured testing, and code-review standards across the development team.
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Apr 2015 – Sep 2018
Senior Web Developer · Fluid Advertising
Bountiful, UT
Authored an internal Laravel/Blade starter theme for WordPress and a custom CLI tooling suite that automated project setup and enforced consistency across the agency's client portfolio.
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Aug 2012 – Present
Web Software Engineer · Freelance
Syracuse, UT
A long-running independent practice: web and mobile development and consulting, building everything from WordPress and Shopify sites to custom Laravel + Vue platforms.
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Aug 2011 – Mar 2015
Frontend Developer · Allmoxy
Ogden, UT
Transitioned from client onboarding and training into frontend engineering; rebuilt core UI components and measurably improved client onboarding speed and in-app usability.
What colleagues say
“Zack is everything you want in a Developer - his expert skill and in-depth development knowledge allows Fluid to build any project thrown our way and answer any curveball questions that we receive. As an Account Manager words cannot express how comforting it is to have a client-facing developer like Zack who can jump on any call, or attend any meeting, and provide answers that show the customer that they can have confidence in Zack and his team. This dual threat of unparalleled skill + client-facing capacity is rare in the development world. Zack is one-of-a-kind.”
“Zack is absolutely great to work with! I've worked with a lot of developers who would be very stuck in their ways or make you feel inferior for not understanding their code, but Zack was never like that. Whatever request a client would make, he always gave incredible insight into what it would take to reach that goal with a great "can-do" outlook and using terms that us normal people could understand. If I could work with a "Zack" at every company, I would!”
Selected work
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Ledger (personal finance)
A shared personal-finance app with budgets, forecasts, recurring-bill detection, and an MCP server that lets Claude read and record finances safely. Closed source; used daily.
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Summit
Open-source Laravel + Vue starter kit where an interactive installer keeps only the features you choose and strips out the rest.
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Outpost
Open-source Artisan command that turns any Git branch or PR into its own isolated VM, with a URL, database and services, on Apple's container runtime.
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Vibe Engineering
A Claude Code skill that turns feature work into a guided loop: plan together, then one reviewable change at a time.
Skills
- Leadership
- Engineering org design · Hiring & performance management · Roadmap & cross-functional planning · Build/buy decisions · AI-assisted engineering adoption
- Platform & Data
- Multi-source API integration · ETL & analytics pipelines · OAuth2 · Event-driven architecture · Caching & queue design (Redis) · RESTful & MCP service design
- AI & LLMs
- Agentic workflows · RAG pipelines · Internal copilots · MCP servers · LLM routing
- Backend
- PHP · Laravel · Python · PostgreSQL · MySQL · SQLite · Redis
- Frontend
- Vue · Inertia.js · TypeScript · TailwindCSS · Alpine.js
- DevOps & Tooling
- Linux · Docker · CI/CD · Bash · custom CLI tooling
Recognition
- 2026 Digiday Technology Awards finalist · Kudos AI named a finalist for Best Attribution Tool.
- 2024 Cynopsis Standouts, Q4 2023 · Recognized for innovation in technology and team leadership.
- Top 10 Digital Solution Providers · For the Kudos platform.